If you are a friend or supporter of slingshot and our first movie SUGARHOUSE, we really need you to go see the film this weekend. The reason is this: if not enough people see it in its opening weekend, the cinemas will pull it next week and it will never get to a second week, and all our work will be for nothing, and a film that the BBC calls “bristling and brutal…. an unusually solid piece of British film-making” will be consigned to the DVD bin of cinema history.

Its as terrifyingly simple as that.

I know many of you want to see it, but if like so many, you are thinking”its finally sunny, I’ll catch movies next weekend when it is rainy again” I have to tell you that if you don’t go and see it tonight or Monday, you might never have the chance. That’s the brutal reality of the UK cinema circuits.

If the film doesn’t pull an audience on opening weekend, the powers that be can it.

And if that happens, two years of hard work and sweat that went into making a film that Jason Solomons of The Observer descibes as “a funny, furious and frightening little film…. with magnetic performances…. and a script that bristles with threat and misunderstanding. After years of trying, London film at last has its Tarantino moment - if not quite Reservoir, then certainly Walthamstow Dogs.” will go the way of the Dodo.

We at slingshot have put two years of our lives on this film. That of course isn’t your problem, but it does seem terrifyingly unfair that two years can be decided in the one sunniest weekend of August. This film deserves to be seen in the cinema. If you don’t see it this weekend, you might never have the chance to.

At the moment its on 43 cinemas across the UK, you can see details of where and book tickets right here

Please see our film.

Check it here:

If you haven’t seen it yet, the website for Sugarhouse is now fully flashing, check it out